Henry Schwartz, Co-Founder/President MobCraft Beer
Henry Schwartz's entrepreneurial career started at age 13 when he followed his passion for skateboarding. He owned and operated Board to Death Skate Shop in his teenage years prior to attending UW-Whitewater to study Entrepreneurship and Spanish.
Upon graduation, Schwartz co-founded MobCraft Beer, a crowdsourced brewery that turns people’s ideas into beer. MobCraft has grown from producing 200 gallons of crowdsourced beer each month to offering a full product line of beers brewed 1,800 gallons at a time. MobCraft’s beers are made in a 14,000 square-foot brewery in the Walker’s Point neighborhood of Milwaukee.
Schwartz is a seasoned world traveler who likes to push the boundaries of the status quo and bring innovative ideas to life. In 2017, he was named the SBA Young Entrepreneur of the Year.
What's the Big Idea?
The Wisconsin Big Idea Tournament is an entrepreneurship competition open to undergraduate and graduate students attending any two- or four-year University of Wisconsin school across the state (except UW-Madison). It teaches cutting-edge Lean Startup business development tools, provides business mentorship, and allows participants to compete at a state level for a chance to win seed funding for their idea as well as a chance to compete internationally at the 2019 International Business Model Competition (IBMC) in May 2019.
Over 85 percent of new businesses fail within a few years, often because they try to plan their way to success. It’s time to change.
The Wisconsin Big Idea Tournament represents a new paradigm in entrepreneurship. This is not a business plan competition but rather a business idea competition based on a new way of thinking about the entrepreneurial process and business concept development. Instead of preparing a detailed business plan, student teams will identify and test their business assumptions EARLY in order to quickly identify customers and market potential and present the findings of their work in a brief 10 minute presentation to judges.
The At-Large Round is designed to allow either a) teams who compete in and do not win a campus qualifying event or b) teams who show promise after the qualifying events are completed to advance to and compete in the Wisconsin Big Idea Tournament.
WiSys offers a variety of sponsorship opportunities for the Wisconsin Big Idea Tournament. Please review our 2019 Sponsorship Guide. For more information on sponsorship opportunities please contact Jennifer Cook at [email protected] or by phone at 608-316-4131.
WiSys offers matching funds and marketing support for all campus qualifying events. For more information on how your campus can access match funds for local campus qualifiers, please contact Jennifer Cook.