Eligibility & Judging

WBIT is a student entrepreneurship competition based on experiential learning, finding real-world problems, and efficiently vetting business ideas that solve those problems.

Who is eligible?

Undergraduate and graduate students attending any two- or four-year University of Wisconsin school across the state (except UW-Madison) are encouraged to compete in the WBIT, as long as they are enrolled in a minimum of 6 credits in the Spring 2017 semester. Teams may be comprised of one to three members. To find out more about taking part in a local campus qualifying competition, click here.

WBIT Judging Criteria

WBIT scoring will focus on the process of validated learning, rather than simply the output of an executed business plan. This means judges will focus heavily on the use of Lean Startup development practices and how student teams learned and changed throughout their training.

How are you judged?

1. Breaking down idea into the key business model hypotheses (using Business Model Canvas)

2. Getting outside the building and testing assumptions with customers

3. Applying Customer Development / Lean Startup principles to make sure nail the solution

4. Learning to pivot (or change) until have a customer-validated business model with radically improved chances of success.

View judging criteria

Key tips on how to win the Big Idea Tournament

  1. Register for WBIT D2L Access
    What is it? WBIT D2L is a self-guided experiential Lean Startup module to help you advance your idea.
  2. Utilize the WBIT D2L Learning Site and Message Board for learning tools, mentorship, and presentation preparation help. (receive access once you register)
  3. Attend virtual Office Hours for personalized support and mentoring
  4. Test your idea using Lean Startup principles
  5. Participate in a campus qualifying event
  6. Advance to present your findings in a 10 minute presentation at the Wisconsin Big Idea Tournament Finals in Madison on April 22, 2017 *The State Winner Qualifies to compete in the International Business Model Competition (Travel Expenses Paid)
  7. Win! WBIT rewards students for: breaking down ideas into key business model assumptions getting outside the building and testing assumptions with customers applying customer development and lean startup practices to nail the pain and solution learning to pivot (make changes) until arrival at a customer-validated business model
Interested in learning more?